News Release

XO announces exclusive culinary partnership with C3

XO, the world's premier private aviation network and part of the Vista Global group, has announced an exclusive partnership with C3, the innovative food and beverage technology platform, to reimagine dining onboard private jets and bring flyers even more choice.

The company that revolutionised air mobility by bringing transparent pricing and more efficient and instant booking options to more than 2,400 safety-vetted aircraft, XO, now delivers flyers a portfolio of world-class culinary brands to be enjoyed inflight with just a tap of their mobile device.

Beginning this month, flyers on select shared flights from New York to south Florida, its most popular shared flight route, can now savour the same world-class C3 culinary delights they're used to on the ground while in the sky. Through this exclusive partnership, flyers can also build their own bespoke catering menu from multiple restaurants all in one order. This personalised dining experience from top restaurants is a first in aviation.

Sergey Petrossov, chief growth and digital officer at Vista said: “Private flyers recognise XO for the efficiency we bring to the end-to-end private flying experience. Through our advanced technology and mobile app, which enhance private jet accessibility, transparency and the value of its offerings, XO is built to provide private flyers with more choice. Our shared flights from New York to Florida continue to grow and resemble how this industry is moving towards more innovative flying solutions.

"As companies that share a commitment to innovation and excellence, we are excited to partner with C3. Like XO, it utilses technology to create an accessible and elevated experience, in its case, through world-class culinary talent.”

Sam Nazarian, Founder at C3, said: “We are so thrilled and humbled to disrupt the most coveted world of aviation with the world of C3's culinary brands and technology as we partner with the exceptional, best-in-class team at XO. With this partnership, C3 has developed a custom pre-ordering technology, 'GO by Citizens,' for XO passengers, so we can meet each client's cravings with ease and efficiency.”

The collaboration presents unique, innovative dining selections from seven C3 culinary concepts: the health-conscious offerings of Plant Nation, the Tuscan flavours of Dario Cecchini's Cicci di Carne, the Mediterranean flavours of Soom Soom, the Mexican flavours of Hecho Libre, Krispy Rice from the team behind sbe's iconic sushi concept, Katsuya, European-inspired breakfast by EllaMia, delicious sweets from Cindy Lou's Cookies and many more to come; these seven concepts are just the beginning.

Upon booking, XO provides each eligible client with a personalised link, allowing them to customise their inflight dining experience according to their preference through C3's proprietary 'GO by Citizens' technology.