News Release

From runway to catwalk, Smart Aviation supports global Fashion Weeks

The 2020 fashion season takes off this February with New York Fashion Week (6-12 February), London Fashion Week (14-18 February) and Milan Fashion Week (18-24 February), all easily accessible by Smart Aviation's global private jet charter service.

Celebrating 15 years in 2020, Smart Aviation provides a fully bespoke operation, accommodating all personal touches on the most desired executive jets. Taking all the stress out of travel, including baggage allowances, branded cabins, in-flight dining and luxury airport transfers, fashionistas can travel to these must-attend fashion events in style.

The Big Apple is the first to take to the catwalk unveiling the first of the autumn/winter 2020 collections and gives the ultimate preview of the in-vogue trends for the season ahead. The schedule is packed full of runway shows from influential designers, many focusing on body positivity and racial diversity. Shows not to be missed include Michael Kors, Claudia Li and Vera Wang.

Credited last year for strong political messages concerning Brexit and for embracing London's eclectic street style, London Fashion week is considered one of the most highly anticipated and progressive shows of the year. With presentations from key brands including Underage, Osman, Aspinal of London and Paul Costelloe, as well as a show by the 'Queen-V' of British fashion, Victoria Beckham, celebrities will flock to London to observe and celebrate the launch of the latest collections.

With an established fashion history based on the high-level of Italian quality and designs, Milan is considered one of the most important global fashion capitals. Prada, Peter Pilotti, Gucci, N21, Jil Sander, Max Mara Bottega Veneta, Marni and Versace will all hosts shows at Milan Fashion Week this year.

Smart Aviation managing director Mark Hawkins said: “We have been transporting high-profile clients to fashion events around the world for the last 15 years. These shows are an annual highlight for many of our clients, both for personal and business travel. We pride ourselves on offering an efficient, seamless and comfortable service whilst managing even the most complex travel itineraries.”