Clive Jackson’s data reflects an increased desire from HNWIs to fly privately on long-haul journeys to adventurous, less traditional locations

Victor analysis finds greater appetite for long distance

According to 2016 data from UK-headquartered Victor, the total number of private jet aircraft types chartered via its platform from 2015 to 2016 increased 25 per cent. Within Victor's marketplace, charter for larger jets is on the rise as bookings of long-range aircraft such as the Gulfstream IV, Bombardier Global 6000 and Legacy 600 are up 98 per cent year on year.

Victor also revealed that 82 per cent of all its route pairings were unique in 2016. This suggests that passengers are rarely duplicating their journeys, instead targeting a variety of destinations, many to less traditional locales.

“As it is being disrupted, awareness of the private aviation market has accelerated and both business and leisure fliers are realising the convenience, flexibility and time-saving benefits of, specifically, on-demand private charter,” says Clive Jackson, CEO and founder of Victor.

“We are, in turn, seeing a greater appetite to fly further afield to destinations that might previously have caused more hassle via other modes of travel. The business and personal networks of HNWIs have never been more global and being able to respond quickly to an opportunity or emergency, wherever that may be, is really important to them. That makes the role of the charter provider more global. That HNWIs and senior executives can book quickly via the Victor app and be flying in as little as three hours is hugely compelling.

“We give elite travellers precious time back to focus on the things that really matter, and so the variety of our flights keeps widening.”